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Advertising Key Visual
A core campaign image designed to translate across agreed advertising formats.
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SCOPE OF WORK
Scope & deliverables
A core campaign image designed to translate across agreed advertising formats.
Scope to confirm
- Creative concept and approved key visual
- Format adaptation list
- Production-ready exports and agreed source files
Commercial considerations
Talent, locations, usage rights and source files must be agreed in the scope.
No payment is required now. Final scope, revisions, timing and fees are confirmed in a written quotation.
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Units / packages
Unit: per asset / production
Project brief
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