About the project

This is a line of herbal products specifically for men in Vietnam. Nguyên Vương - A new brand making its first appearance on the market with the desire to address hair problems for Vietnamese men. The collaboration between Knock Knock Saigon and Nguyên Vương in building communication assets through the key message "Elevating the refinement of the Oriental man" marks impressive beginnings in the journey of collaboration with the brand.